The only pillar-based marketing system for agencies

A repeatable system for client authority.

Pillarbase gives agencies the platform, workflow, and step-by-step guidance to run pillar-based marketing for every client, directly guided by Ryan Brock.

See how it works

✓ Designed specifically for agencies ✓ SEO + AI visibility for your clients ✓ A repeatable PBM workflow ✓ Guided by Ryan Brock

Discovery

Find the right pillar topics

Strategy

Map the content plan

Content

Build connected assets

Performance

Measure search + AI visibility

Optimization

Improve and compound results

The problem

Most agencies are creating content.

The challenge is turning that activity into a structured system for client authority.

The work is happening, but it is often spread across tools, docs, reports, and meetings. That makes it harder to connect each piece of content to the larger authority plan, defend the strategy, and show clients the full visibility story across search and AI.

Research gets scattered

Keyword data, competitor notes, client inputs, and buyer questions live in different places, making it harder to see what the client should actually own.

Strategy gets subjective

Without a repeatable process, strategy becomes harder to explain, defend, and repeat across client accounts.

Briefs lack depth

Writers may get the assignment, but not the full topic context, buyer questions, or pillar structure needed to build authority.

Reporting feels incomplete

Rankings and traffic matter, but clients also need to see the larger visibility story across search and AI.

Discovery

Find the pillar topics worth owning.

Identify the topics, questions, and opportunities that should anchor your client’s authority strategy.

Strategy

Turn topics into a defendable content plan.

Build a clear pillar strategy your team can explain, repeat, and defend across client accounts.

Content

Create briefs and content with the full pillar context.

Give writers the structure, questions, and connected assets they need to build real authority.

Performance

Show the visibility story across search and AI.

Track rankings, visibility, share of voice, representative queries, and client progress in one place.

Optimization

Know what to improve next.

Surface the next actions that help each pillar improve, compound, and keep building authority over time.

See it for my client

Author of

Pillar-Based Marketing

A Data-Driven Methodology for SEO and Content That Actually Works.

Why Ryan

Learn the process from the man who built it.

Pillarbase is not just software with a workflow attached. It is the platform version of the pillar-based marketing process Ryan Brock helped create, teach, and implement with agencies and brands.

Creator of PBM

Ryan developed the pillar-based marketing methodology agencies use to build authority around the topics their clients should own.

Author of the book

He authored Pillar-Based Marketing, the practical guide behind the system.

Industry speaker

Ryan has taught pillar-based marketing across the marketing conference circuit, speaking to marketers, agency leaders, and content teams about how to turn organic strategy into a repeatable process.

Find the topics that matter

Use real search behavior to identify the pillar topics, questions, and opportunities your clients should own.

Build a defendable strategy

Turn topic data into a structured content plan your team can explain, repeat, and defend across client accounts.

Create with better context

Give writers briefs built around the full pillar structure, not disconnected keywords or loose instructions.

Prove and improve performance

Show clients the visibility story across search and AI, then use the data to keep improving what is already live.

Ready to get started?

Build a repeatable pillar system for your agency.

Book a demo to see how Pillarbase works, or send us a client you’d like to analyze and we’ll show you what a pillar-based opportunity report looks like.

Get a client pillar report